Every year we publish dozens of articles on the NativeX Blog about app monetization, game development, and user acquisition. In case you missed a few this year, we compiled a list of the ten articles our readers found most useful in 2014.
|Flap Your Wings to Fly… to the Top of the Charts: Why Flappy Bird is Genius
I highly recommend you play Flappy Bird before reading this post. Not a plug, but it will be critical for you to experience a few rounds of Flappy Bird flights in order to best relate.
|5 Important Lessons Kim Kardashian Taught Us About Mobile Game Development
“Kim Kardashian: Hollywood” became the number two app overall on the App Store one day after it was released. Within a few weeks, it became the top ranking app overall and has made a home in the top five since then. Why?
|10 Tips for Getting Featured on the App Store
In a session at VentureBeat’s GamesBeat, former App Store marketing manager, Michael Ehrenberg gave mobile game developers advice on, “pitching your mobile games to Apple.”
|The Story Behind Why Flappy Bird Was Deleted
By now most of you are familiar with Flappy Bird — the super difficult endless tapper that has taken the world by storm. For the past 24 days, Flappy Bird has been the number one free app on Apple’s App Store®.
|Are Mobile Games the Next Great Ad Medium?
Mike Shields from the Wall Street Journal recently published an article claiming, mobile games are the next great ad medium. Notice he specifies mobile games, NOT mobile.
|Do Apple’s Utility Apps Pose a Threat to Mobile Game Developers?
Apple’s newly free utility apps completely dominated the Top Free Charts for iPhone all fall. Do these apps pose a new threat to mobile game developers?
|The 3 Hottest Trends Fueling Mobile Game Monetization
Earlier this year, the Interactive Advertising Bureau (IAB) wrote about “the future of mobile game advertising.” They highlighted top grossing app success stories, pinning down three key trends fueling mobile game monetization.
|Uncovering the Mystery Behind the App Store Editors’ Choice
The App Store Editors’ Choice placement was rolled out to the App Store in May 2012. Apple’s goals for the new featured placement was to highlight promising apps and to improve the app discovery process.
|Designing Better Mobile Game Monetization Strategies with Native Ads
Mobile game developers, better than anyone else, know their players. They know what motivates them to continue playing, they know when they will come back to play again, and they know if they’re seeking entertainment, competition, or socialization.
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Combat Advertising Fraud in the APAC (Asia-Pacific) Region
Kevin Ford - June 18th, 2019
Fraud continues to increase in the Asia-Pacific region. Knowing this, advertisers and publishers must take steps to avoid becoming the […]Read More >